This page is all about you. People would like to put a face behind the website. Tell us about your background, where you are from, your years of experience, etc. Giving out more details increases the chance of users forming a bond and trusting you.
Display your personal picture especially if you are not camera-shy. Clients usually feel better and at peace when they can put a face on who they are working with; it sort of makes you a bit more trustworthy.
In addition, this is also where you talk about your recognition and awards, don’t be modest. It’s important to keep people informed about how well you carry out your job.